The Analytics Dashboard

We are excited to offer you a complete Analytics dashboard on all your Banners inside Because. Below we outline all the details on how to use and interpret the dashboard. Please note we do not yet have a dedicated dashboard available for Pop Ups.

Here's what you'll find in the Analytics dashboard:

- 👀 Banner View Rates Over Time
- 🛒Add to Cart Click Rates Over Time
- 🛍️Banner To Add to Cart Rate in Percentage
- 💸Banner Revenue
- 👔 Top Viewed Product with Banner
- 🛋️ Top Selling Product with Banner

Here are 3 ways you can use this new dashboard:

📈 Compare Banner Performance and then make tweaks and improvements
👀 Look at your Banners all in one place to see where you can make new ones
🤓 Understand product page analytics you're probably missing in other analytics platforms

Here's how you can get to your Analytics Dashboard:

Open the Because app in your Shopify dashboard
Click on the Analytics tab in the navigation at the top



Here you will see your analytics on all your Banners with the option to view for - Today, Past Week or Past Month, all ready for you to gain insights. We have time additional filters coming soon.

Here's a list of all the graphs you can dive into:

👀 Banner View Rates Over Time - The Y axis shows the number of views on each banners. The X axis shows the time according to your chosen filter at the top of the dashboard.

On this graph, you'll be able to see how many views your Banners got over time.



🛒Add to Cart Click Rates Over Time - The Y axis shows the number of Add to Cart clicks on each Product Page with a banner, over time. The X axis shows the time according to your chosen filter at the top of the dashboard.

On this graph, you'll be able to see how many add to cart clicks your Banners got over time.



🛍️Banner To Add to Cart Rate in Percentage - The Y axis shows the % of site visitors who viewed a Product Page with a banner, who then added the product to cart. The X axis shows the time according to your chosen filter at the top of the dashboard.

This graph is helpful in analyzing which Banners drove the highest add to cart rate.



Banner Revenue - The Y axis shows the Revenue from each Products page with a banner, over time. The X axis shows the time according to your chosen filter at the top of the dashboard.

This graph is helpful in analyzing which Banners drove the highest amount of Revenue.



👔 Top Viewed Product with Banner - Your #1-3 "Top Viewed Product with Banner" shows your most viewed Product page with a Because Banner.



🛋️ Top Selling Product with Banner - Your #1-3 "Top Selling Product with Banner" shows your most purchased Product with a Because Banner.

**Here are unique ways you can use the new dashboard beyond the basics:**

- Using 👀 "Banner View Rates Over Time," which product pages are getting the most traffic?
- Using 👀 "Banner View Rates Over Time," are there certain days of the month my site views are higher where I should focus my promotions?
- Using 🛍️ "Banner To Add to Cart Rate in Percentage," which Banner messages or designs are helping the most customers add to cart?
- Using 🛋️ "Top Selling Product with Banner," which product pages are performing best?
- Using 👔 "Top Viewed Product with Banner," is my most sold product also my most viewed product?



Check out your analytics here!

If you need help, simply slide on over to the Help Center tab, and check out some more inspiration or just chat with us below or email support@becauseintelligence.com.

Follow us on Instagram for more updates and some winning inspo! 🏆

Updated on: 19/11/2021